Meta expands automated age estimation for Instagram users globally

Meta is deploying machine learning models globally to automatically identify underage users on Instagram. Accounts flagged as belonging to minors will automatically switch to specialized profiles with strict safety settings and filtered content.

This update means teenagers will automatically receive built in protections, such as restricted messaging from strangers and limited exposure to sensitive material. If the software suspects an account holder is under eighteen despite their listed birth date, the user must provide government identification or a video selfie to verify their age.

While automated safety measures can protect younger audiences, it remains unclear how accurately the software will perform across different cultures and languages. Furthermore, using algorithmic analysis to infer user demographics raises ongoing questions about the boundary between platform safety monitoring and user privacy.