How toAgents & ToolsSuperhuman · 2h ago
How to create an automated brand monitoring briefing on X
This workflow teaches you how to configure an AI bot to track social mentions, customer reactions, and competitor updates. It helps you quickly gather daily actionable business intelligence while filtering out spam.
Try it yourself
- 1Open Grok Bot and launch a new assistant dedicated to monitoring your business.
- 2Link the assistant to X and configure your tracking keywords, brand terms, product titles, and primary competitors.
- 3Prompt the assistant to search the past 24 hours of activity and categorize mentions into trends, risks, and feedback.
- 4Test the query once and eliminate noisy keywords or irrelevant accounts from the filter.
- 5Save the custom setup as a permanent Skill within the bot platform.
- 6Establish a Routine to automatically generate and send the brand summary every morning.
Copy this prompt
Review X activity from the last 24 hours about [BRAND], [PRODUCTS], and [COMPETITORS]. Identify important mentions, recurring customer reactions, emerging conversations, complaints, praise, competitor activity, and relevant trends. Ignore spam and duplicate posts. Return a concise brief with: What People Are Saying, Emerging Trends, Competitor Moves, Risks, Opportunities, and links to the most important posts.
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